Product Positioning & In-house Laboratory set-up

We positioned a product in a favorable way for a target audience through advertising, the channels advertised through, the product packaging, and even the way the product is priced

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  • Positioning based on product characteristics
  • Positioning based on price
  • Positioning based on quality and certifications
  • Positioning based on product use/application
  • Positioning based on competition
  • In-house sample testing and quality control